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2 million Americans work on farms and ranches. 4 million people play World of Warcraft. (caution, Kung Fu Monkey swears.) He uses it as a springboard for an essay about the way rural America where hardly any people live is pretended as the "real America" as opposed to the majority of fake Americans living in cities and suburbs, I guess. Which I agree with too, but I just thought that was a nifty statistic.